Privacy Policy — Eakoi Fashion & Beauty (Luxury brand tone, India-ready

Eakoi (“Eakoi”, “we”, “us”, or “our”) is committed to protecting the privacy and security of the personal information of our customers and visitors. This Privacy Policy explains what information we collect, how we use it, when we share it, and the choices you have regarding your personal data when you visit or shop at
eakoifashionandbeauty.com (the “Website”) or otherwise interact with us.

By visiting the Website, creating an account, placing an order, subscribing to communications, or otherwise using our services you agree to the terms of this Privacy Policy.

1. We collect information you provide directly and information collected automatically.

a. Information you provide: – Name, email address, phone number – Billing and shipping addresses – Account credentials when you create an account (username, password) – Payment information (we do not store full card data; payments are processed securely by third-party gateways) – Customer service communications, feedback, reviews, and returns information – Marketing preferences and consent choices.
b. Information collected automatically: – Device & technical data (IP address, device type, browser type, operating system) – Usage data (pages viewed, products viewed, search queries, session times) – Cookies and similar technologies (see Cookies section).
c. Sensitive & special categories: We do not intentionally collect sensitive personal data (e.g., race, religion, health) except where you voluntarily provide it. If we need to process such data for a specific purpose we will obtain explicit consent where required by law.

2. How we use your information We use personal data for the following purposes: – To process and fulfil orders, payments, refunds and returns. – To communicate about your orders, account and customer service  inquiries. – To personalize your experience (product recommendations, saved preferences). – For marketing (email/SMS/push) where you have consented — you may opt out at any time. – To manage promotions, contests, loyalty programs and to send transactional messages. – For fraud prevention, security and to comply with legal obligations. – To analyze and improve our Website, products and services (analytics & testing).

We will only use your personal data for purposes compatible with the reasons it was collected or as permitted by law.

 3. Legal basis (where applicable) For users in jurisdictions that require a legal basis (for example, the EU), our processing is based on: consent (where obtained), contract performance (order fulfilment), legitimate interests (fraud prevention, service improvement, direct marketing subject to balancing), and legal obligations.

For users in India, we follow applicable provisions under the Information Technology Act and related rules and implement reasonable security practices.

4. Cookies, tracking & advertising We use cookies and similar technologies to operate the Website, enable basic functionality, remember your preferences, and deliver personalized content and advertising. You will be presented with a cookie consent mechanism where required and can manage your cookie settings via the cookie settings link in the Website footer.

Third-party analytics and advertising partners may set cookies and use tracking pixels to measure and deliver ads. You can opt out of targeted advertising via your device/browser settings and industry opt-out tools.

5. Sharing and disclosure We do not sell your personal information. We share personal data only in the following limited ways: – Service providers & processors — payment gateways, delivery partners, cloud hosting, email platforms, fraud-prevention and analytics providers who act on our instructions. – Business transfers — in connection with a corporate sale, merger or reorganization (with notice to users). – Legal &
safety — when required by law, legal process, or to protect our rights, property or safety, or to prevent fraud or illegal activity. – Affiliates — where you have opted into services or where required to deliver the service.

We require third parties to adhere to contractual restrictions on use and robust security measures.

 6. International transfers If your data is transferred outside India (for example to cloud providers or analytics vendors), we will ensure appropriate safeguards are in place such as standard contractual clauses, adequate protections, or equivalent legal measures.
7. Data retention We retain personal information only as long as necessary for the purposes for which it was collected, to fulfil legal obligations, resolve disputes, enforce our agreements, and as otherwise permitted by law. For example, account and transactional records are generally retained for a reasonable business period (e.g., up to 5 years for inactive accounts or as required by tax and other regulations), unless you request deletion and no legal hold applies.
8. Your rights & choices Subject to applicable law, you may: – Request access to or a copy of your personal data. – Request correction or update of inaccurate data. – Request deletion of your data (subject to legal/contractual retention obligations). – Object to certain processing, including direct marketing. – Withdraw consent where processing is based on consent (this won’t affect processing already lawfully completed).
To exercise any of these rights or for privacy-related requests, contact us (details below). We may ask you to verify your identity before responding.
9. Security We implement reasonable administrative, technical, and physical safeguards designed to protect your personal data against unauthorized access, disclosure, loss or alteration. Examples include encryption in transit (HTTPS/SSL), access controls and security monitoring. No system is 100% secure; if a breach occurs we will follow applicable notification requirements.
10. Children’s privacy Our Website and services are not directed to children under 13 (or the age required by local law). We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us and we will promptly delete it where appropriate.
11. Third-party links & embedded content Our Website may contain links to third-party sites or embedded content (payment gateways, social widgets). This policy does not apply to those sites; we encourage you to read their privacy notices before using them.
12. Changes to this policy We may update this Privacy Policy from time to time. When we make material changes we will post the updated policy on the Website with a new “Last updated” date and, where appropriate, notify account holders by email.
13. Contact & grievance officer (India) For privacy inquiries, access requests, or concerns please contact: Eakoi Fashion & Beauty Email: eakoifashionandbeauty@gmail.com Phone / WhatsApp: +91 82376 76996 / +91 95618 8867 Address: Landmark Business Park, Shop No. S03, Pune-Nashik Highway, Narayangaon,
Pune, Maharashtra, India
14. Miscellaneous This policy is governed by the applicable laws where Eakoi operates and does not createcontractual rights for third parties. If any provision is held invalid, remaining provisions survive.